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Articles covering workflows, industry shifts, and how editing decisions impact listing performance.

5 Useful Real Estate Photography Hacks

August 17, 2020

5 Useful Real Estate Photography Hacks Doing real estate related work is never easy, especially when it comes to real estate photography. For one, taking pictures of properties is not just for the sake of it. It has a purpose, and it needs to be done professionally. In photography, having a niche is imperative. While most photographers...

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How to sell your property using floor plans?

August 11, 2020

How to sell your property using floor plans? If there is one thing that other realtors tend to forget in their listings these days aside from the real estate images, it is the floor plan. A floor plan is a drawing to scale that shows the property as seen from above. It shows the layout and the connection between rooms and spaces of […...

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The Pros and Cons of Home and Virtual Staging

August 3, 2020

The Pros and Cons of Home and Virtual Staging Back then, when virtual staging is not yet discovered, realtors only have one option to get quality images for their listings – through home staging. Years later, realtors have found a new way to showcase a property’s amenities, with the discovery of virtual staging. Since then, it has...

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5 Ground Rules for Effective Virtual Staging

July 27, 2020

5 Ground Rules for Effective Virtual Staging With the power of virtual staging, anyone can transform an empty room into something grand and beautiful. We know that it is an excellent way to produce fast and secure real estate images appealing to potential buyers. Moreover, it is now considered another useful technique used by real estate pho...

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How Real Estate Marketing Changed Due to COVID-19?

July 20, 2020

How Real Estate Marketing Changed Due to COVID-19? We are already halfway down 2020, and everything that happened so far seems to be a nightmare, specifically, the coronavirus pandemic. Its massive effect worldwide does not only affect people but also crippled most nations’ economies. With all the lockdowns and border restrictions, some businesses...

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Advantages and Benefits of Single Property Websites

July 13, 2020

Advantages and Benefits of Single Property Websites There is a highly recommended technique in real estate marketing that lets realtors sell properties faster and easier than using the standard multiple listings websites. It is known as the single property website: the new useful platform to showcase a property attractively. Learning and understand...

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Starting Your Real Estate Photography Business in 2020

July 6, 2020

Starting Your Real Estate Photography Business in 2020 With the current global situation bought by the ongoing pandemic, several industries have been affected. However, many of them also boomed during this crisis, just like the other successful businesses we know today. Let us talk about the photography business. There are different types of photograp...

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Common Virtual Staging Terminologies You Should Know

June 29, 2020

Common Virtual Staging Terminologies You Should Know It is undeniably true that the prominence of virtual staging in the real estate market plays a significant role in attracting more potential buyers than using usual photographs. Despite this new trend, one must know that it does not make traditional photographs obsolete. Instead, it is another alt...

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What is Virtual Staging in Real Estate Photography?

June 26, 2020

What is Virtual Staging in Real Estate Photography? There is a new hype in the real estate photography industry. Both the realtors and real estate image retouching companies are considering this the modern ‘holy grail’ of real estate marketing. The concept of virtual staging has been the topic these days because it is easy to use and of its power t...

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Real Estate Photography Must-Have Shot List

June 15, 2020

Real Estate Photography Must-Have Shot List The use of compelling visuals in real estate marketing matters as it plays paramount importance to a property’s viability in the market. As a photographer, you must know that there is no room for useless photos and that the clients always expect quality images from you. You want to make sure...

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Twilight Real Estate Photography and Editing Tutorial

June 1, 2020

Twilight Real Estate Photography and Editing Tutorial Impressing potential buyers by showcasing beauty and creativity from you photos will make your house sell fast. You must show exciting portfolio once you put your house on sale online. Taking pictures of the exterior and the interior of the property are the first important things one must do. With...

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Tips How to Straighten and Color Correct Real Estate Photos on Adobe Lightroom

May 24, 2020

Tips How to Straighten and Color Correct Real Estate Photos on Adobe Lightroom When taking pictures of rooms in a house, there are times when the picture does not possess exact same look from the actual scene. Even if you try your hardest to fix the lighting or the camera itself, the picture really is not that good. This is the reason Adobe Lightroom is very useful when [&he...

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Adobe Lightroom Plugins for Real Estate Photo Editing

May 18, 2020

Adobe Lightroom Plugins for Real Estate Photo Editing Adobe Lightroom Plugins for real estate photo editing assist you in creating an impeccable visual presentation to your target market. It comes with full features and functionalities, providing everything you need to work on your project. As you know, Adobe Lightroom is one of the most sought-for p...

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Learning Adobe Photoshop CC with Zero Knowledge for Real Estate Editing

May 14, 2020

Learning Adobe Photoshop CC with Zero Knowledge for Real Estate Editing If you have zero knowledge in editing photos for your real estate business, Adobe Photoshop CC can help you acquire basic editing skills and tools such as Photoshop, brushes, navigation, and selection. Some of the skills you will learn include improving image quality, using special effects, retouc...

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Basic Real Estate Photography Equipment for Aspiring Photographers

May 7, 2020

Basic Real Estate Photography Equipment for Aspiring Photographers Do you have what it takes to be a real estate photographer? Are you equipped with the important skills and unmatched creativity to stand out from the others? These are just two of the most frequently asked questions when it comes to out-rivaling competitors in this field. But more than skills and ...

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How to Make a High Dynamic Range Real Estate Photo using Lightroom

April 29, 2020

How to Make a High Dynamic Range Real Estate Photo using Lightroom In taking photographs of houses and other real estate properties, there are always challenging things that photographers face. The technique called High Dynamic Range (HDR) makes the work of the photographer easier. When he shoots photos from the inside, all the details of the room are obviously v...

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10 Remarkable Skills and Attitudes of a Real Estate Photo Editor

April 25, 2020

10 Remarkable Skills and Attitudes of a Real Estate Photo Editor Real estate photography is a profitable business at its best. However, to be successful in this field, it requires more than just having the perfect lens and essential photography skills. That is because given that the industry of real estate photography has a lot of competition, one has to be at ...

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4 Adobe Photoshop Tools to Edit your Real Estate Photo

April 20, 2020

4 Adobe Photoshop Tools to Edit your Real Estate Photo Post-processing of real estate photos usually takes a lot of time. Photographers spend hours in enhancing photos of a property through editing and retouching in order to produce amazing yet realistic images that are sure to attract potential buyers of the listing, and convert them to customers. Wh...

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Top 5 Things to Remember Before Hiring a Real Estate Photo Editor

April 16, 2020

Top 5 Things to Remember Before Hiring a Real Estate Photo Editor Hiring the services of a highly-trained real estate photo editor has lots of advantages. Aside from saving you the time you exhaust in editing your photos, you are assured that professional photo editors are experts in their own field. They are the people who can produce stunning, high-quality ima...

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How to Edit your Real Estate Video using Adobe Premiere Pro CC

April 10, 2020

How to Edit your Real Estate Video using Adobe Premiere Pro CC The most advanced digital imaging software used in photo editing is Adobe Photoshop Creative Cloud (CC). Adding effects to real estate pictures can be limitless unless your retouching skills are exceptional. This is not to discourage beginners but it is a popular notion that whenever you have a co...

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