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Introduction for Real Estate Photography

Introduction for Real Estate Photography

Hi my name is Alex and I will be taking you through a photographer training tutorial where you learn the principles and techniques of real estate photography. Make sure you have your camera and tripod on hand so you can change settings accordingly and experiment with some of the techniques intermittently as we go through different processes and ideas.<br/><br/><h2>Before we get started on the photography side of the job, we need to do a basic overview of best practices once you arrive at a property.</h2><br/>Firstly, it's important to remember that though there are formulas and rules of real estate photography that you'll be thinking about every shoot, every agent and broker has different preferences and goals, depending on their taste and the distinctive characteristics of the listing. Therefore after you've met the agent and gone through baseline introductions, ask them to give you a tour of the property so they can voice any specific shot ideas,angles are elements of the property they especially want to capture.<br/><br/>This will give you a good sense of their marketing goal and the layout of the house so you can mentally prepare for the forthcoming shoot. Don't hesitate to respectfully raise concerns if agent has a poor shot idea that you know won't work. In these situations you may want to take the shot and show them it's a bad idea rather than trying to describe why. Nonetheless, the ultimate goal is to give the agent what they want, so be compliant and experiment with bizarre ideas if necessary.<br/><br/>Sometimes you may even be surprised. After you've gotten a tour from the agent, start prepping the house for photos. This means turning on all light fixtures and lamps, pulling up blinds and hiding remote controls, Kleenex boxes, sponges and any other items inside that will show poorly in photos and make it difficult on your <a href="https://www.phixer.net/">real estate image retouching company</a>. For staged houses, you probably won't have to move anything out of the way but in properties where the homeowners are still living there, you may have to hide some personal items and declutter a bit. Remember you have a limited amount of time to finish the shoot, so if the house is overly cluttered or unprepared for shooting, ask the agent whether you should reschedule or if they're comfortable shooting the property in its present condition. There's only so much you can do and you're a photographer not a home cleaner/stager.<br/><br/><h2>Do not spend more than 15 minutes prepping the property.</h2><br/>Do what you can within that limit, however moving heavy furniture, decluttering every room, sweeping etc are not your responsibilities. If you have time, avoid including the following items in your shots; bath mats, small carpets or mats on the kitchen floor, modems and bundles of cords, the homeowner's personal photos, toothbrushes, shampoo bottles and personal toiletries in general, trash cans, bedside alarm clocks, home phones, dog beds, litter boxes and anything else that will negatively affect the marketability of the listing. Usually these items can be gently move to the outside of the frame of the photo, then returned once you finish capturing the space. A note on blinds, in general all window blinds should be pulled up there are few exceptions to this rule, so leave the blinds up if;<br/><br/>A. The view outside is really unpleasant, for example there's a dumpster and industrial refinery, a chaotic construction site or anything else that would devalue the listing.<br/><br/>B. If the agent and insists for whatever reason, on leaving them down, you are after all working for them.<br/><br/>And lastly:<br/><br/>C. If the blinds are broken and won't stay level or pull up entirely. Sometimes excessively heavy blinds can be problematic and it's best not to risk pulling them off the wall. Leave the blinds down and twist them open so light can come through the windows. Other notes on prepping the house; make sure you remove security signs from the front yard before taking exterior shots, also hoses should be either coiled or removed from view.<br/><br/>Garage doors should be closed and garbage cans either moved into the garage or out of view. In kitchen's especially, make sure you double check for cabinet under lighting and turn the stove lights on. Dining room and breakfast table chairs should be tucked in even and orderly. Fans, fireplaces, TVs in any other kinetic features of the listing should be turned off. These objects will appear blurry and disorienting once the disparate exposures are fused by your real estate photo retoucher into an HDR composite.

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Top 10 Adobe Lightroom Plugins for Real Estate Photo Editing

January 9, 2020

Top 10 Adobe Lightroom Plugins for Real Estate Photo Editing
Photo Editing, Real Estate, Real Estate Photographers, Real Estate Photography

January 9, 2020

Professional real estate photographers are growing due to the increased interest of many people in the real estate industry. Adobe Lightroom—one of the most popular post-production tool, is an excellent help in creating an ideal high-quality picture of the building or room for photographers in just one click. This software gives a long list of presets and plugins that are available which help you save a lot of time during your photo-editing process.

Photographers know how time consuming editing photos is. Lightroom Presets allow beginner and expert photographers to edit pictures with a lot of ease instead of using manual editing. Presets—paid or not—offer pre-determined settings in clusters according to specific themes. These visuals are easily obtainable oftentimes. On the other hand, plugins make Lightroom even easier to use while adding a new dynamic to your editing process which results to editing being a simple task to do. Plugins are responsible for the extension of Lightroom’s capabilities, and these are what most people overlook.

The Top 10 Plugins

This article will introduce ten Lightroom plugins for real estate photo editing.

First on the list is The Fader. This functions as a master slide which takes control all the different tools within Lightroom. When you move the slider, all the edits a certain preset makes will be adjusted at the same time and in equal measurements. This simply means that The Fader’s main advantage is very visible when you are using presets. Sometimes cases like this happen: you apply a preset to one image and it looks great, but when you apply it to another one, it will be completely over the top resulting to a terrible image. Normally, you would reduce each tool one by one, but using The Fader, you can reduce them all at once using the slider.

Next is the LR Backup, a tool that backs up your Lightroom catalog. Sure, this one does not do anything when it comes to the main process of editing, however, it is important to backup tour catalog because this contains a record of every edit you have made to your image. The standard backup tool provides backups of your RAW files, but this LR Backup provides the backup of your Lightroom catalog. Without this, it will be just RAW images without any editing applied. LR Backup lets you make manual backups of the Lightroom catalog without having to exit the program and it has the ability to schedule the backups you made—and this backup is compressed to almost 10% of its original size, which is very useful when you have a large database of edited images.

Another useful plugin is the Focus Mask by Capture Monkey. This plugin highlights the parts of the image that are in focus, the same way what focus masking does in your camera. This helps you to choose the best shot between two or more similar images of the place in just a glance.

The next plugin is quite special, but some people might be against it. Photolemur is a plugin that automatically edits your photos in a single click. It uses artificial intelligence (AI) to create the best edit possible in order for you to focus your time on other aspects of photography. Photolemur is a standalone product, but can also be set up as an LR plugin. This plugin doesn’t have a free version you can try before you buy. It is only available as a paid product.

Following Photolemur is Sleeklens. This one offers Lightroom presets and brushes in order for you to enhance the beauty of the exteriors and interiors of the houses you took a photo of in a few clicks. Just like Photolemur, this plugin is a paid product and unfortunately, does not have a free version.

There is this plugin for Lightroom called Photomatix Pro too. It is a plugin that lets you select a bracketed photo or photos set in Lightroom and then export it to Photomatix Pro for HDR processing. After that, reimport the final output back to your Lightroom library.

Next in line is VSCO Film. These revolutionary VSCO presets and camera profiles work very well with Adobe Lightroom and Adobe Camera Raw. There are custom camera profiles available for different camera brands namely Canon, Fuji, Leica, Nikon, Olympus, and Sony. This VSCO film plugin has many presets that come in packs, each pack based on a particular theme. These presets have very versatile saved settings, that give a perfectly shade to the photo, make bright colors, and soft tones.

Mastin Labs plugin comes with products that make your photos look like film. This one is similar to VSCO Film. It comes in packs and include presets that enhance your picture and be in its very best. As it is similar to VSCO Film, it comes with a price as well.

The next preset pack comes from Trey Ratcliff. This collection is ideal for travel photography but can also be handy for real estate photography. In Winter Wonderland, you’ll find presets that are perfect for the cold season of the year. In contrary to this, Nicolesy’s Matte Lightroom Preset pack adds a vintage, worn out look. This softens the blacks and adds a slight split toning effect.

Lastly, Grain and Film plugin adds that retro film feel to your photos. It has the vintage film, black and white, grain and noise, and cinematic effect presets that somehow give off a nostalgic feel to the exteriors or interiors of the house. There is also the Kodachrome Film preset available. This is a tremendous preset that adds a movie style and drama looks to your masterpieces presented to the clients.

Lightroom helps you organize and edit the images you took. The introduced plugins and presets are very useful for real estate photographers to create exceptional and high-quality images of buildings, houses, and rooms. With these, the editing process will surely be very much easier for you.

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