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Introduction for Real Estate Photography

Introduction for Real Estate Photography

Hi my name is Alex and I will be taking you through a photographer training tutorial where you learn the principles and techniques of real estate photography. Make sure you have your camera and tripod on hand so you can change settings accordingly and experiment with some of the techniques intermittently as we go through different processes and ideas.<br/><br/><h2>Before we get started on the photography side of the job, we need to do a basic overview of best practices once you arrive at a property.</h2><br/>Firstly, it's important to remember that though there are formulas and rules of real estate photography that you'll be thinking about every shoot, every agent and broker has different preferences and goals, depending on their taste and the distinctive characteristics of the listing. Therefore after you've met the agent and gone through baseline introductions, ask them to give you a tour of the property so they can voice any specific shot ideas,angles are elements of the property they especially want to capture.<br/><br/>This will give you a good sense of their marketing goal and the layout of the house so you can mentally prepare for the forthcoming shoot. Don't hesitate to respectfully raise concerns if agent has a poor shot idea that you know won't work. In these situations you may want to take the shot and show them it's a bad idea rather than trying to describe why. Nonetheless, the ultimate goal is to give the agent what they want, so be compliant and experiment with bizarre ideas if necessary.<br/><br/>Sometimes you may even be surprised. After you've gotten a tour from the agent, start prepping the house for photos. This means turning on all light fixtures and lamps, pulling up blinds and hiding remote controls, Kleenex boxes, sponges and any other items inside that will show poorly in photos and make it difficult on your <a href="https://www.phixer.net/">real estate image retouching company</a>. For staged houses, you probably won't have to move anything out of the way but in properties where the homeowners are still living there, you may have to hide some personal items and declutter a bit. Remember you have a limited amount of time to finish the shoot, so if the house is overly cluttered or unprepared for shooting, ask the agent whether you should reschedule or if they're comfortable shooting the property in its present condition. There's only so much you can do and you're a photographer not a home cleaner/stager.<br/><br/><h2>Do not spend more than 15 minutes prepping the property.</h2><br/>Do what you can within that limit, however moving heavy furniture, decluttering every room, sweeping etc are not your responsibilities. If you have time, avoid including the following items in your shots; bath mats, small carpets or mats on the kitchen floor, modems and bundles of cords, the homeowner's personal photos, toothbrushes, shampoo bottles and personal toiletries in general, trash cans, bedside alarm clocks, home phones, dog beds, litter boxes and anything else that will negatively affect the marketability of the listing. Usually these items can be gently move to the outside of the frame of the photo, then returned once you finish capturing the space. A note on blinds, in general all window blinds should be pulled up there are few exceptions to this rule, so leave the blinds up if;<br/><br/>A. The view outside is really unpleasant, for example there's a dumpster and industrial refinery, a chaotic construction site or anything else that would devalue the listing.<br/><br/>B. If the agent and insists for whatever reason, on leaving them down, you are after all working for them.<br/><br/>And lastly:<br/><br/>C. If the blinds are broken and won't stay level or pull up entirely. Sometimes excessively heavy blinds can be problematic and it's best not to risk pulling them off the wall. Leave the blinds down and twist them open so light can come through the windows. Other notes on prepping the house; make sure you remove security signs from the front yard before taking exterior shots, also hoses should be either coiled or removed from view.<br/><br/>Garage doors should be closed and garbage cans either moved into the garage or out of view. In kitchen's especially, make sure you double check for cabinet under lighting and turn the stove lights on. Dining room and breakfast table chairs should be tucked in even and orderly. Fans, fireplaces, TVs in any other kinetic features of the listing should be turned off. These objects will appear blurry and disorienting once the disparate exposures are fused by your real estate photo retoucher into an HDR composite.

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4 Innovative Ways to Manage Your Real Estate Portfolio So You Can Focus

October 28, 2024

4 Innovative Ways to Manage Your Real Estate Portfolio So You Can Focus
Real Estate

October 28, 2024

Given the fact that the US housing deficit is now well over 4.5 million homes, real estate remains one of the leading investments for most Americans. According to a recent study, 34% of respondents say they consider real estate as the soundest long-term investment. This puts it ahead of other investment options like gold, stocks, or even traditional savings accounts.

That said, making the most of real estate properties can be easier said than done. After the acquisition, you’ll have to consider numerous factors, such as how to retain their value over time, ensure that they make money rather than drain it, and keep them market-relevant. This is tricky enough to do on its own, but more so when you’re managing an entire portfolio. Over time, it may even feel like you have to stretch yourself thin just to manage your real estate assets properly. Thankfully, there are simple but effective ways you can do this without sacrificing your investments or your focus on other interests.

Virtual property staging

Staging is an important aspect of managing any portfolio since it can heighten the chances of a buyer or tenant showing real interest in your properties. This is understandable since staging can significantly improve how well a space resonates with its market. However, staging for multiple real estate assets is not only time-consuming but also costly.

Consequently, it’s worth investigating more flexible and timely alternatives, as we discussed in our article. A service that we also offer here on Phixer, this innovation digitally alters a space to improve its appearance. Available for as little as $10, virtual staging is customizable and more practical, so you can literally do this across as many properties as you’d like in your portfolio. This means that you don’t even have to worry about things like styling each property independently, sourcing goods for each space, or maintaining the integrity of each setup.

Landscape maintenance contracts

Just as you have staging for inside your property, you also need landscaping on the exterior to safeguard real estate value. Unlike interiors, which can be enhanced virtually, though, you will need to invest in real-life landscaping since this much of your property is more visible even to regular passers-by. Understandably, this can feel a bit intimidating across a portfolio since you may need to work with several landscapers for different projects for varying asset needs. 

In light of this, signing onto a landscape maintenance contract is extremely helpful. Service provider Turfscape explains that these contracts typically run between one to three years and can be tweaked in line with your property needs, personal taste, and budget. With this, you can rest assured that each property is still visually appealing and less likely to cause exterior-related liabilities, even without your constant check-ins.

Automated payment scheduling

Among the best ways to optimize your portfolio is to either sell them via payment plans while the market is in a good spot or rent them out. Since these both involve you receiving long-term payments, you can look forward to making money off your portfolio for an extended period, regardless of how the market may dip.

To stay on top of these payments and all the nuances each of these setups may entail, it helps to turn to automated payment scheduling software instead of manually handling them. If you look at the enterprise revenue management software from SOFTRAX, this kind of innovation automates all aspects of complex billing with consideration for dynamic pricing, contract management renewal, and revenue recognition, to name a few. Through this, you don’t have to worry about individually chasing payments from tenants or real estate payment plan buyers. Instead, bills are immediately sent and processed during a predetermined date, so your portfolio retains a steady cashflow.

Digital property tax solutions

Property taxes are among the most tedious aspects of real estate, which is only bound to get more complicated with multiple properties. After all, each one may have different factors that affect its taxability. Unfortunately, if you don’t stay on top of this, you’re liable to hefty fines and it may affect your credit and real estate reputation down the line.

The good news is that there are ways to streamline property tax management, such as the Payment Plan Calculator’s digital property tax solutions. Designed to help residents navigate and compute their incremental property taxes, this tool helps minimize payment mishaps while enhancing compliance. As such, it can also prevent any properties from being accidentally overlooked and seized due to faulty taxes, which is a real risk for those who handle larger portfolios.

For more on real estate, please visit the rest of the blog at Phixer. 

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