Community lockdowns have increased the demand for real estate because of the buyers’ need for well-situated homesteads. Professionals that need space for home offices have upgraded their temporary apartments to permanent homes. The competitive real estate industry continues to evolve as most consumers and buyers rely on the internet to automate and accelerate transactions. Technology is at the forefront of all developments.
The past decade alone has introduced innovative real estate technologies such as business intelligence through big data, virtual reality (VR), augmented reality (AR), artificial intelligence (AI) algorithms assistance, geolocations, and smart homes. One of the most significant improvements in recent years is the technology that improves aesthetics and visual appeal.
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TL;DR: Companies like Phixer and BoxBrownie have been at the forefront of real estate editing.
Real Estate Photo Editing Company Must-haves
Photography and photo editing technologies have immensely improved most of the images you find in real estate listings. While there are ongoing debates on how much retouches, virtual staging, and editing one should do on their property images, it doesn’t change the fact that people are more inclined to buy something that looks appealing.
Before diving into the specifics of real estate photo editing, let’s talk about the key characteristics to consider when looking for a real estate photo editing company:
- Value for money
- Industry experience
- Turnaround time and pacing
- Customer service
- Technology
- Passion for quality
Hire a company that understands your vision and turns it into reality. Here are some of the critical comparisons between Phixer and BoxBrownie:
Phixer vs. BoxBrownie
1. Value for Money and Pricing
Photo editing is an investment for better real estate sales. People often refer to the extras that come with the service when talking about value for money or return on investment. 24-7 customer service and chatbots are already the gold standards in 2021, so it’s essential to look beyond the normal.
Here are the comparisons on freebies and pricing:
- Signup promotions for new accounts – Phixer provides a limited-time offer of 30 free edits or three projects with up to ten completed photos in a trial account; Phixer also offers free ten credits for downloading the Phixer mobile app. BoxBrownie gives free three image enhancement edits and one day-to-dusk edit upon signup.
- Do-it-yourself options – Phixer has a mobile app that allows you to make edits yourself using credits, and the easy revision system will enable quick image corrections. BoxBrownie has an unlimited change guarantee.
- Bulk payment options – Phixer allows bulk payment options for credit purchases. BoxBrownie charges fixed rates depending on what you need.
Both real estate professionals have global teams that guarantee the best possible service in the time needed.
2. Industry Experience
One of the critical things to consider when hiring a photo editing company is the experience in a given industry. Both real estate photo editing companies have solid industry experiences, and they have a long list of satisfied clients that rely on how they edit real estate images.
Phixer specializes in the real estate industry. The company has over 12 years of experience with over 800 global employees, including photo editors, AI engineers, 3D artists, and full-stack developers. Phixer processes over 50,000 real estate images and videos a day from international clients.
BoxBrownie is a generalist that offers a wide range of services, from real estate photo editing, automotive photo retouching to copywriting. The company has almost seven years of experience offering services to multi-lingual clients in 102 countries.
Besides industry experience, it would help if you decided to hire a specialist or generalist for your photos.
3. Turnaround time
We currently live in a fast-paced world, and turnaround time makes all the difference from shooting to publishing. Real estate professionals should post listings and opportunities as soon as possible to shorten the time between the photoshoot and closing the next sale.
Phixer offers a 24-hour turnaround time that starts after the client completely uploads all the photos into the system. The company grants an option of 12 to 18 hours with a rush fee. The Phixer app allows quicker edits and a quicker turnaround time of up to 8 hours.
BoxBrownie offers a 24-hour turnaround time for most projects and a 48-hour turnaround time for virtual staging. The company’s expansive catalog may have different accomplishment times, so it’s best to consult them before booking a particular product or service.
Both companies have dedicated professionals on standby 24/7 for quick turnaround times at affordable prices.
4. Customer Service
Customers need essential tools and support options such as chatbots, commenting, email, and live correspondence. These conveniences allow the client to ask questions and get quick answers about their needs. Both Phixer and BoxBrownie have customer support on standby for concerns and inquiries.
5. Technology
Innovations such as automation, user interface (UI), user experience (UX), website functionality, and other elements improve the overall client experience. However, one client’s dream may be another client’s nightmare. One customer might want all of the information readily available in their local language, while another may want to talk to customer support for those specific concerns.
The Phixer website has an organized and minimal look, which gives you more information without the clutter of too many words. It looks sleek, neat, and easy on the eyes. The intuitive design provides the client with the freedom to choose without analysis paralysis.
The BoxBrownie website looks like a one-stop-shop for every graphics-related product you might need. It has an organized catalog of all possible services with their corresponding price ranges. The website is available in multiple languages.
The Phixer mobile app, available for iOS, is a notable difference in technology between the two companies.
Choosing Real Estate Photo Editing Companies
Property listing photos make or break your real estate deals, so it’s crucial to let the professionals do what they do best. However, there is no one-size-fits-all solution to real estate photo editing. The only tangible way to know which company delivers better service than the other is to avail of their freebies, look over their portfolios and check out what previous clients have to say.