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Introduction for Real Estate Photography

Introduction for Real Estate Photography

Hi my name is Alex and I will be taking you through a photographer training tutorial where you learn the principles and techniques of real estate photography. Make sure you have your camera and tripod on hand so you can change settings accordingly and experiment with some of the techniques intermittently as we go through different processes and ideas.<br/><br/><h2>Before we get started on the photography side of the job, we need to do a basic overview of best practices once you arrive at a property.</h2><br/>Firstly, it's important to remember that though there are formulas and rules of real estate photography that you'll be thinking about every shoot, every agent and broker has different preferences and goals, depending on their taste and the distinctive characteristics of the listing. Therefore after you've met the agent and gone through baseline introductions, ask them to give you a tour of the property so they can voice any specific shot ideas,angles are elements of the property they especially want to capture.<br/><br/>This will give you a good sense of their marketing goal and the layout of the house so you can mentally prepare for the forthcoming shoot. Don't hesitate to respectfully raise concerns if agent has a poor shot idea that you know won't work. In these situations you may want to take the shot and show them it's a bad idea rather than trying to describe why. Nonetheless, the ultimate goal is to give the agent what they want, so be compliant and experiment with bizarre ideas if necessary.<br/><br/>Sometimes you may even be surprised. After you've gotten a tour from the agent, start prepping the house for photos. This means turning on all light fixtures and lamps, pulling up blinds and hiding remote controls, Kleenex boxes, sponges and any other items inside that will show poorly in photos and make it difficult on your <a href="https://www.phixer.net/">real estate image retouching company</a>. For staged houses, you probably won't have to move anything out of the way but in properties where the homeowners are still living there, you may have to hide some personal items and declutter a bit. Remember you have a limited amount of time to finish the shoot, so if the house is overly cluttered or unprepared for shooting, ask the agent whether you should reschedule or if they're comfortable shooting the property in its present condition. There's only so much you can do and you're a photographer not a home cleaner/stager.<br/><br/><h2>Do not spend more than 15 minutes prepping the property.</h2><br/>Do what you can within that limit, however moving heavy furniture, decluttering every room, sweeping etc are not your responsibilities. If you have time, avoid including the following items in your shots; bath mats, small carpets or mats on the kitchen floor, modems and bundles of cords, the homeowner's personal photos, toothbrushes, shampoo bottles and personal toiletries in general, trash cans, bedside alarm clocks, home phones, dog beds, litter boxes and anything else that will negatively affect the marketability of the listing. Usually these items can be gently move to the outside of the frame of the photo, then returned once you finish capturing the space. A note on blinds, in general all window blinds should be pulled up there are few exceptions to this rule, so leave the blinds up if;<br/><br/>A. The view outside is really unpleasant, for example there's a dumpster and industrial refinery, a chaotic construction site or anything else that would devalue the listing.<br/><br/>B. If the agent and insists for whatever reason, on leaving them down, you are after all working for them.<br/><br/>And lastly:<br/><br/>C. If the blinds are broken and won't stay level or pull up entirely. Sometimes excessively heavy blinds can be problematic and it's best not to risk pulling them off the wall. Leave the blinds down and twist them open so light can come through the windows. Other notes on prepping the house; make sure you remove security signs from the front yard before taking exterior shots, also hoses should be either coiled or removed from view.<br/><br/>Garage doors should be closed and garbage cans either moved into the garage or out of view. In kitchen's especially, make sure you double check for cabinet under lighting and turn the stove lights on. Dining room and breakfast table chairs should be tucked in even and orderly. Fans, fireplaces, TVs in any other kinetic features of the listing should be turned off. These objects will appear blurry and disorienting once the disparate exposures are fused by your real estate photo retoucher into an HDR composite.

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Real Estate Image Editing Tutorial for a Newbie Photographer

November 5, 2017

Real Estate Image Editing Tutorial for a Newbie Photographer
Real Estate Photo Editing

November 5, 2017

As a newbie real estate photographer, there are more tasks that come after booking your first project. Once you’ve wrapped up your shoot, the real job is just starting. Your goal is to deliver the images as the client wants them. These photos should represent the real estate property accurately and make it appealing to prospective buyers.

In order to achieve this, you need to do post-production editing to improve your images. This will make your photos clearer and have better colors and lighting, depending on the scene. Unlike shooting portraits or events, editing for real estate is a different thing.

The needed software

Having the necessary software is essential to editing your real estate images properly. As a newbie photographer, you need to be familiar with both Adobe Photoshop and Lightroom. These two are the most useful and the most common editing software for all types of photography. Especially for real estate photography, these two are a must.
Aside from these, the Enfuse plugin on the Lightroom is also important for HDR photography. If you’re shooting a lot of interior for your projects, then knowing how to HRD will be indispensable.

The step-by-step process

In editing your real estate photos, follow these steps:

real estate photo step guide

1. Before working on your images, you need to import all of your photos to you desktop and to your Lightroom catalog.

2. Once you have imported your photos, you can start working on them. If you have bracketed shots that you’ve taken for HDR, then it’s time to create a single stack for them. You might have three to seven photos on a stack depending on how many exposures you have taken.

3. Adjust the color temperature on each of your stack using the eye dropper tool. This ensures that each of your bracketed stack has the same color temperature.

4. Blend your bracketed photos through your Enfuse plugin. Highlight your stacks and trigger the Enfuse process. This lets Enfuse blend each stack individually.

5. After successfully blending the stacks, edit the photos in Lightroom. Adjust the exposure, highlights, shadows and other necessary elements of your photos.

6. If you have exterior photos of the property that needs more difficult editing processes, then you might need to use Photoshop. This is usually used for sky replacements or removing objects.

7. Then, you might want to use some presets and adjust the photos accordingly so they have a similar look and feel as the client would want.

8. Once you’ve finished all the necessary edits and you’re quite happy with the results, it’s time to export the photos and package them for delivery.

Some tips and tricks

Aside from the basic editing, there are other factors and tips that you have to keep in mind while going through your images. Here are some tips to remember:

If you are shooting interior with a wide lens, having a sort of line convergence usually cannot be avoided. So, you have to straighten out the lines through your Lightroom’s Lens Correction option under the manual section.

Remember to even out the light during post-production. Lighting is key for every type of photography most especially for real estate photography. This is probably the first thing that you have to check. The goal is to make the image and lighting look natural. To do so, push the exposure slowly so you get a feel if it’s too bright or not.

Cleaning up your images is a must before you hand in the final photos to the client. Do spot removal or cloning if necessary. The spot brush tool removes dust or spots that are in the photo. Clone allows you to remove any reflections or glares. Healing, on the other hand, corrects smaller spots but adds a softer blend to the spots.

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